A Swiss Investment in Real Substance – With Guaranteed Returns
Own real estate in a resort managed by a hotel member of The Leading Hotels of the World. - Tangible value. Fixed returns. Zero hassle.
Investing in true substance
Why Experienced Investors Are Returning to Real Assets
In an age of volatile markets and digital speculation, seasoned investors are turning back to tangible assets – investments they can touch, see, and experience.
Appenzeller Huus stands for real, enduring value:
- Solid Swiss timber architecture
- Award-winning design
- Returns from a physical, sustainable place
An investment that will last for generations.
The Concept
How the Investment Works
Appenzeller Huus will present a collection of private residences within one of Switzerland’s most prestigious resorts – managed to the highest standards, nestled in the pristine Appenzell landscape.
Your residence can be partially or fully rented. As an investor, you benefit from a net annual yield of up to 4.5%*, paid out each year regardless of occupancy.
Secured by a long-term leaseback agreement with the hotel operator, your investment is based on real value and reliable returns – with zero effort.
Depending on the financing structure, you can achieve up to 25%* return on investment.
FACTS. PEOPLE. PURPOSE.
Welcome to Appenzeller Huus
Every lasting value is backed by people and vision.
Jan Schoch and his team didn’t just want to build a sound investment – they aimed to create a destination that nourishes body, mind, and soul.
Living in a unique resort
Appenzeller Huus is a one-of-a-kind destination, comprising two renowned hotels – Huus Löwen and Huus Bären – and the new 5-star superior hotel Huus Quell, featuring a 2,200 m² holistic spa and Longevity Circle.
Four residential buildings with 50 exclusive residences are being developed alongside.
Even before the official opening of Huus Quell in autumn 2025, the project has already earned acclaim:
- Preferred Hotels
- Leading Hotels of the World
- Spa Award 2025
- Gault Millau: 14 points
This ensemble stands for measurable quality – and for values that last.
Quality in every detail
Designed by Rüssli Architekten – known for the iconic Bürgenstock Resort – the four residential buildings will be crafted using traditional Appenzell timber construction, a craft with centuries of legacy.
High-end natural materials and exclusive interiors create true sanctuaries of calm.
Some apartments are already sold – the rest are an invitation to become part of something exceptional.
“I invest because I’m convinced that real estate is the most secure asset class – especially when built and managed with the long-term vision we embody at Appenzeller Huus.”
Jan Schoch, Owner & Investor
Lifestyle Wellness Community
More Than Just a Return
Investing in property at Appenzeller Huus is more than a financial decision – it’s a commitment to values: craftsmanship, culture, and community.
As an owner, you enjoy privileged access to everything Appenzeller Huus offers:
- A 2,200 m² holistic spa with infinity pool and Longevity Circle
- Three distinctive hotels
- Fine dining experiences
- Switzerland’s largest wine cellar
- And a calendar of cultural events with international reach
Built from locally sourced solid timber and set against the panoramic Appenzell landscape, Appenzeller Huus is not just a place to invest – it’s a place to belong.
An invitation
An Investment You Can Visit and Experience
Get to know the project and meet its visionary founder, Jan Schoch – on a personal tour of Appenzeller Huus in Gonten.
Investor Briefing
Clear Answers to Key Questions
Is the 4.5% return guaranteed?
How is the return secured?
When will Huus Quell and the residences be completed?
Why Gonten?
Disclaimer
All prices, returns and figures stated on this website are provided for general information purposes only and without warranty. Binding values and conditions are defined exclusively in the individual contract. Subject to change and errors excepted.
The content of this website does not constitute a public offer within the meaning of the Swiss Financial Services Act (FIDLEG). Any investment involves potential opportunities and risks. The contractual documents are solely authoritative.
Personal data is treated confidentially and processed exclusively in accordance with applicable data protection regulations.