Appenzeller Huus – A Sanctuary with a First-Class Wellness Offering
Where peace and nature meet the comforts of a luxury hotel.
The Concept
An investment in quality of life
In a world that is becoming increasingly fast-paced, the desire grows for a place that offers tranquility and a sense of security.
A home at the Appenzeller Huus unites the best of two worlds: the freedom of private ownership with the comfort of a Leading Hotel of the World.
You live within your own four walls – and at the same time enjoy full access to all resort amenities: from the Holistics Spa with its 2,000-square-meter Longevity Circle to refined culinary experiences, as well as concierge and linen services.
The houses are embedded in the gentle Appenzell landscape and built from moon wood, whose fine scent and natural texture create an atmosphere of warmth and depth. Each residence is individually designed – a space that reflects your personality and elevates your daily life.
Those who live here invest in quality of life: in serenity, pleasure, and connection with people and nature. A home for arriving, exhaling, and feeling grounded.
Stability – Serenity – Connection
Welcome to the Appenzeller Huus
The Appenzeller Huus stands for true values such as consistency, tranquility, and the feeling of coming home.
Living in a unique resort
The Appenzeller Huus brings together three first-class hotels, fine dining, a wine cellar, a cultural forum, and a Holistic Spa.
At the heart of the resort, four residential buildings with 50 freehold apartments are being created, crafted from solid wood; as a home, a retreat, or a long-lasting capital investment. Many have already found their owners, and the remaining ones are an invitation to become part of an inspiring lifestyle wellness community.
2,200 square meters of Holistic Spa
Holistic Spa – Across more than 2,200 square meters, water, warmth and silence unfold as sources of renewed energy.
The most advanced longevity applications – unique in their combination across Europe- create a deeply restorative experience.
The spa journey finds its quiet finale on the rooftop of Huus Quell: an infinity pool with sweeping views, a place for clarity, calm and reconnection.
Crafted to Perfection
Four residential buildings with 50 exclusive residences, designed by Rüssli Architekten, known for icons such as the Bürgenstock Resort.
Built in Appenzell timber construction from solid wood – a craft with a lifespan of a thousand years. Fine natural materials and exclusive interior design create spaces of serenity.
Even before the opening of the 5-star-superior Hotel Huus Quell in autumn 2025, already multiple times awarded – Preferred Hotels, Leading Hotels of the World, Spa Award 2025, Gault Millau – the ensemble stands for measurable quality.
And for values built to last.
«My wish is for our residents to experience how architecture and atmosphere can elevate the quality of life, so that they truly arrive and feel at home.»
Jan Schoch, Owner and Investor
Lifestyle Wellness Community
More than a home
Investing in a residence at the Appenzeller Huus is more than a financial decision.
It is a commitment to values such as consistency, serenity, and the feeling of coming home.
Owners enjoy privileged access to all the advantages of the Appenzeller Huus world: a 2,200 m² Holistic Spa with infinity pool and Longevity Circle, three premium hotels, exceptional culinary offerings, the largest wine cellar in Switzerland, and a cultural program of international caliber.
Built from local solid wood and embedded in the panorama of Appenzell, a lifestyle wellness community is emerging – a place for people who not only hold values, but live them.
Invitation
Invest in tranquility & pleasure
Learn more about the project and its initiator, Jan Schoch – during a personal tour at the Appenzeller Huus in Gonten.
Investor Briefing